- Tech & Design Specialist
I'm Sarah Edwards. I work with small businesses on CRM systems, automation, websites and digital design.

CRM builds, pipelines, automations, funnels, websites and sub-account management.

SEO Optimised websites across WordPress and GoHighLevel, plus branding, print and digital design.

Three decades across tech, design and systems, mostly with small businesses.

Most of my work comes through referrals from people I've already worked with - which I'm genuinely proud of!

- about me
I started in IT support, worked my way into web management and large-scale digital projects, then ran my own small business for a while. Small businesses have been my focus ever since.
I work with a small number of clients at a time, which means everything gets proper attention. You deal with one person throughout, someone who gets to know how your business actually works and gets on with things without needing much direction.
Corporate, public sector, small business.
Invested in your business.
Bringing the vision in your head to life.
- What I do
Systems and automation, websites, digital design, online courses, email marketing and tech training. Everything sits within a few core areas — and everything is done directly by me.

GoHighLevel CRM builds, pipelines, automations and integrations. Built to reflect how your business actually works, and supported as it evolves.
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WordPress, Wix, GoHighLevel, Kajabi, and more. Branding, course materials, social media templates. Everything that makes your business look like it belongs together.
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Online course builds, emails campaigns and sequences, and one-to-one tech training sessions on whatever platform you're working in.
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transparent pricing
Hourly from £38 · Packages from £380/month · Project work quoted individually.
- Featured project
A physiotherapy practice, and franchise operating across multiple UK territories. Recruitment, compliance, referrals and operations were being managed largely by hand. The work involved designing and building a system that could handle all of it without relying on anyone to remember anything.
Multi-stage recruitment pipeline from application and reference requests through to onboarding.
Compliance tracking for DBS checks and professional qualifications, with automated renewal reminders.
Referral pipeline handling incoming patient referrals from GPs and health professionals.
Franchise management covering the full journey from initial enquiry through to onboarding, including e-sign documents, governance documentation, processes and sub-account setup for each new franchise.
Dashboard statistics for a quick overview of business and franchise performance.